Written By: Mitchel Tilley
The Winter Music Conference (WMC), a dance music industry staple spanning four decades, returns for its 2018 program. This year’s event takes place March 20-22 in the spectacular Faena District located in the heart of Miami Beach. Instrumental has been a launching pad for the biggest songs in dance music, WMC also provides a forum for discussion on the most important topics facing the industry. This year’s panels will be broken down into six distinct categories. They focus on artists, agents, and promoters; publicity; sync and licensing; A&R; radio; streaming.
Running concurrently with WMC is the International Dance Music Awards (IDMA). The IDMAs generate over two million votes annually from music enthusiasts in over 200 countries and territories. They vote to recognize and honor exceptional achievements in various award categories. Cast your votes now by visiting Winter Music Conference.
We’re thrilled to have the breathtaking Faena Forum as the backdrop for this year’s Winter Music Conference -Bill Kelly (WMC Co-Founder)
2018 is the start of a renaissance for WMC. A major announcement about their future will be made at this year’s conference, which will once again place it at the very top of must-attend events for the entire international dance music community. Delegate badges for this year’s conference are now available, and registration is open exclusively at Winter Music Conference.
WMC 2018 Panel Topics
The Artist Panel — Electronic Music’s Top Stars Huddle Up to Talk Shop
Now more than ever, new devices and channels offer DJ’s, producers, and artists advanced ways to interact with their fans as well as build their brand. By adopting modern tools, people have endless opportunities to create proactive commerce across every touch-point. Other key points discussed at this panel are strategies to further your career, from marketing to publishing, creating sales demand, cross-promotion, and various other revenue streams. Come meet these heavyweight champions as they give us insight into their world.
Agent & Promoter — Learn How Deals for Artist Performances Take Shape
This panel also explores the relationship between an agent and promoter. The main duty of the promoter is to publicize and market a show, from DJ’s gigs to live performances. The agent’s responsibilities are to book shows, negotiate contracts, and work with promoters to assure that everything goes smoothly when planning your show or a full tour. Allow our panel of experts to help you navigate the symbiotic relationship between agent and promoter. Do not miss this if you want to assure everything goes off without a hitch and give your fans an experience they won’t soon forget.
Publicity 101 — Social Media, The Blogosphere, Music News, and More
Whether your intentions are to drive sales, foster brand awareness, or increase your fan base, social media is a vital but potentially daunting task. In an era of slippery music and constantly evolving new music economy, this panel will focus on utilizing social media, taste maker blogs, and even your website. It will help you to steer through the proper channels and take your career from the Blogosphere to the Stratosphere!
Sync and Licensing — Getting Your Music in Front of New Audiences
With music sales both physically and digitally in a steady decline over the years, one of the most lucrative and successful new revenue streams has been the rise of music licensing. From movies to TV commercials and video games, let your music work for you. Licensing your work to commercials, film, and video games, introduces your music to new audiences, create sustainability, as well as being a great source of income to help pay the rent. Let these expert panelists lead you in the right direction to increase revenue, and get your music in front of new audiences.
A&R — How the Best in the Business Find New Talent
Artist and Repertoire (or more commonly know as an A&R) representatives are the people who scout talent for record labels. A great A&R person is expected to understand the current tastes of the market, find artists, and help guide their path to commercial success. Once signed, the A&R will act as the artist’s main point of contact with the record label including navigating deals with the label and the development of their artists which can include finding songwriters and producers. This panel of key industry players has the insight and wisdom you will need to help you make the best decisions for your career!
Radio and Streaming — New Revenue Sources and Metrics for Success
Apple Music, Spotify, Tidal and future streaming services are rapidly changing how we, as a consumer, get our music. Sharing your streaming profile across your artist properties/socials will drive fans to follow you, as well as allow you to engage in conversations with your fans. From creating quality playlists to tracking your metrics, this panel from Radio and Streaming leaders will teach you how all of these best practices can grow your streams and increase revenue.
For more information about WMC please visit: wintermusicconference.com