Featured Image from Proximity

Written by Robert Blue

With the world on lockdown and festivals either being pushed back or outright canceled, one team decided to bring the festival experience to you. Streaming giant Proximity and LA-based party squad Brownies & Lemonade teamed up this past weekend to present Digital Mirage. B&L took what was a devastating blow to the music scene and turned those lemons into Lemonade by throwing together a three-day virtual festival featuring some of the biggest names in EDM.

Not only did they bring the talent, but clearly a digital festival is something fans ABSOLUTELY needed in times like this. What should have been a busy and full festival season has been reduced to stay-at-home orders and mandatory quarantines. Millions of fans, artists, and crew are stuck at home, unsure of what tomorrow brings. This weekend was a much needed respite from the constant stream of bad news and helped scratch that itch we all desperately needed.

But of course, they didn’t stop at just giving us a weekend of amazing music. 100% of their proceeds benefited Sweet Relief Music Fund which is an organization helping those in the music industry directly affected by COVID-19. They BLASTED their original goal and ended up raising over $300,000 in three days with over 4.1 MILLION total people that tuned in. All artists performed for free with most including a full visual setup you would normally see at festivals. The Sweet Relief fund is still going strong and the donate link is included in this article.

In case you missed it, here are a few of our favorite highlights from this weekend (including G Jones full 45-min unreleased set he dropped):

While the future is uncertain, one thing I do know is that we are in store for some great music, amazing live streams, and even more digital festivals to come. This level of innovation, community, and togetherness cuts through the isolation and reminds me why I love this scene so much. It reminds me that in the end, we will come out better and strong and live to rave again.

Stay safe out there folks, and wash your hands. We’ll get through this together.

Posted by:robertblue

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